How to Identify Environmental Changes with GIS

Climate change and protecting the environment are today on top of our list of concerns. The issues regarding environmental variations are affecting everything from crop production to melting glaciers. So, there is a lot to worry about, and online mapping software is...

What Are Geolocation Services?

If you’ve heard of geolocation services, you may think they are complicated and only understood by professionals. But, in truth, they are a standard process used daily by people with smartphones. This article will explain precisely what geolocation services are...

What is a Customer Heat Map?

When planning your marketing and advertising strategy, ensuring you get the most investment return is paramount. No company wants to waste valuable time, money, and resources on marketing to people who don’t fall into their target demographic and locale. Using...

Why Business Data Mapping Is So Important

In today’s technology-driven world, data has become a key component of everything we do. From building and maintaining websites to tracking sales, mapping this data can mean the difference between successful processes and failures. Data mapping has become so...

3 Industries That Benefit Most from Sales Territory Mapping

Franchise territory mapping software is an invaluable tool in various industries and services. Mapping software not only plots maps for territory creation, but it can also examine demographic data, business locations, and even infrastructure maps. Such varied use is...