Using Online GIS For Road Maintenance And Inspection

Few issues can interrupt a road trip, travel, or journey like road construction. Whether on highways, state roads, or just the regular surface streets, reducing lanes or bridge closings can create significant slowdowns for any traveler. For those on the road in search...

What Makes a Franchise Territory Successful?

Franchise territory mapping takes real science to achieve success. There are a lot of misconceptions attached to the very idea of franchise territory. Most of the people who have some knowledge in this field believe that expanding your area will solve all your...

What Is Franchise Territory Balancing?

Franchise territory success starts with crafting potential territories and identifying opportunities for higher sales performance. Territory balancing can launch new areas of almost equal marketing value, plus reorganize regions that already exist and redirect efforts...

Using Data for Retail Site Location Targeting

The use of big data has become extensive worldwide. It has implications for nearly all industries. Marketers especially use mass data to reach out to a broader segment of their target audience. One of the best and recognized ways to use and leverage location data is...